The Soft Side of Governance hits SAA hard

http://www.link2media.co.za/index.php?option=com_content&task=view&id=17769&Itemid=12

Recent events at SAA illustrate the fact that corporate governance has a "soft" side that is as important as the "hard" elements of policies, structures and processes.

"There is a widespread, fundamental misunderstanding of what corporate governance actually is," argues Ansie Ramalho, CE of the Institute of Directors in Southern Africa. "Policies, structures and processes are just ways to position the company to achieve good governance, but trust is required to make corporate governance a living reality that delivers benefits. And building trust requires good relationships."